Privacy Policy

1. Information We Collect

We collect information you voluntarily provide to us, including:

• Contact information — name, email address, phone number, mailing address
• SMS opt-in data — mobile phone number, consent records, and message preferences collected when you opt in to receive text messages
• Payment data — billing details processed securely through third-party processors; we do not store full card details
• Online activity — pages visited, links clicked, IP address, browser type, and location data collected automatically through cookies and tracking technologies

2. How We Use Your Information

We use the information we collect to:

• Provide & maintain services — deliver content, process payments, manage your account
• Customer support — respond to inquiries, troubleshoot issues, and handle feedback
• Improve & personalize — analyze usage to enhance user experience and develop new features
• SMS & email communications — send event updates, reminders, service updates, and promotional offers you have explicitly opted in to receive
• Security & fraud prevention — detect, investigate, and prevent malicious activity

3. SMS Opt-In Data — Sharing & Privacy

We take your SMS opt-in data and consent seriously. The following applies to all mobile messaging communications from Purple Halo LLC:

Specifically:

• We do not sell, rent, or trade your mobile phone number or SMS opt-in consent to any third party
• We do not share your SMS opt-in data with affiliates for their own marketing purposes
• We may share opt-in data with SMS platform providers and aggregators solely for the purpose of delivering your requested messages
• We may share opt-in records with wireless carriers or regulators solely to demonstrate compliance with applicable telecommunications regulations
• Information sharing with subcontractors providing support services (such as customer service) is permitted, solely for service delivery purposes

By providing your mobile phone number and explicitly opting in through our website forms, you provide your express written consent to receive automated marketing and informational text messages from Purple Halo LLC. These messages may include:

• Event Reminders — notifications for webinars, live events, in-person workshops, and community calls
• Service Updates — transactional alerts, confirmations, and schedule changes
• Special Offers — promotional messages, discounts, and new program announcements

Consent to receive SMS messages is not a condition of any purchase.

You may receive up to 10 messages per month. Message frequency varies based on your activity and enrollment status. Message and data rates may apply depending on your mobile carrier.

4. Data Security

We employ administrative, technical, and physical safeguards designed to protect your information against loss, misuse, alteration, or unauthorized access. These measures include encrypted data transmission, access controls, and secure storage systems.

SMS opt-in records and consent data are stored securely with access limited to authorized personnel and permitted service providers only. No Internet transmission or storage system can be guaranteed 100% secure; however, we take commercially reasonable steps to protect your data.

5. Cookies & Tracking Technologies

We and our partners may use cookies, IP addresses, and web beacons to deliver content, analyze traffic, and improve user experience. These technologies collect non-personally identifiable information about your browsing behavior.

You can control cookies through your browser settings. Disabling cookies may limit certain site functionality. To opt out of interest-based advertising, visit the Digital Advertising Alliance or Network Advertising Initiative opt-out platforms.

6. Information Sharing & Third Parties

We do not sell, rent, or trade your personal information to third parties. We do not share customer opt-in information with affiliates or third parties for marketing or promotional purposes.

We may share information only in the following limited and necessary circumstances:

• Service providers — hosting, analytics, payment processing, and customer support platforms; each is contractually bound to use data solely for the services we specify
• SMS aggregators & carriers — solely for the delivery of text messages you requested; text messaging originator opt-in data and consent will not be used by these parties for their own marketing
• Legal compliance — if required by law, regulation, court order, or to protect our rights and the safety of others

7. Data Retention

We retain personal data until your account is deleted or as otherwise required for tax, legal, or audit purposes. SMS opt-in records are retained securely for compliance documentation purposes. Opt-out records (STOP requests) are retained for a minimum of 10 years in compliance with applicable state regulations. Anonymized or aggregated data may be retained indefinitely.

8. Your Rights & Choices

• Cookie controls: Adjust browser settings or visit opt-out portals noted in Section 5
• Email marketing: Click the "unsubscribe" link in any email we send
• SMS opt-out: Reply STOP to any text message at any time
• Access & deletion: Contact us at the address below with subject line "Privacy Request" and we will honor reasonable requests consistent with applicable law

9. State-Specific Rights

Depending on your state of residence (such as California, Texas, or Virginia), you may have specific rights regarding your personal information, including the right to request access to, correction of, or deletion of your data. To exercise these rights, please contact us using the information below.

10. Changes to This Policy

We reserve the right to update or modify this Privacy Policy at any time. When we do, we will update the "Effective Date" at the top of this page. Your continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: